Webinar - Introduction to Neuromarketing and Widening your Perspective: Creative Writing/
Thinking
Webinar - Introduction to Neuromarketing and Widening your Perspective:
Creative Writing/ Thinking
Webinar - Introduction to Neuromarketing and Widening your
Perspective: Creative Writing/ Thinking
SID Nagpur held an online webinar with Ms. Shalaka Kulkarni on Neuromarketing in
which B.Des and B.Arch students learned about using brain and mind science
for
marketing strategies. The webinar stressed upon how brands are popularly
identified with and how neuroscience can be used to map consumer behaviours
in
order to make an item saleable in the market. This is important for students
of
SID Nagpur from the contemporary industry exposure point of view. The session
ended with a short creative writing workshop wherein students tried to
compose
couplets along with the host. The session was chaired by officiating
director Dr.
Nandini Kulkarni, HOD Dr. Purva mange and was hosted by Ar. Nivedita Fadnis.
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